A more sustainable workforce

A more sustainable workforce

The Danish labour market is facing major challenges, due in part to the tendency among the younger generations to change jobs more frequently, leading to a higher employee turnover rate. At the same time, the demographic trend is that a large portion of the workforce is approaching retirement age, exacerbating the shortage of skilled labour. For the BIRN Group this means that we need to take a long-term approach in order to maintain a competent and sustainable workforce

Reducing employee turnover is a key part of the strategy in the group to create a sustainable workforce. At BIRN in Holstebro the employee turnover rate in 2024 was 28 per cent - 18 per cent compared to 26 per cent in 2023 after adjusting for organisational changes. This focus on employee turnover will be rolled out to the rest of the group during 2025.

“It is crucial for our group to reduce employee turnover, so we can build stable teams and avoid losing valuable skills. We face challenges such as short periods of employment, creating a need for rapid training, while also having to deal with generational change in departments with an aging workforce. It is also important to retain the experience and expertise of our older employees,” notes Maria Mohr Holst, Group HR Business Partner.

Better recruitment means better retention

The relatively high employee turnover has led to a stronger focus on recruitment. How do we ensure the right people are hired and thereby reduce employee turnover?

“In our work to build a more sustainable workforce, we are looking at several initiatives. These include implementing an improved HR system that not only ensures GDPR compliance, but also gives us insight into why employees choose to leave us. We will also work with clearer job profiles in future, so we find the right candidates for our positions from the outset,” says Maria Mohr Holst.

Across the group, we are committed to creating a workplace where both experienced employees and new talent can develop and contribute to the company’s future success.